Client: Foster Farms Take Out Growing Market Share for a Challenger Brand Post-Pandemic 2022 GOLD PRO Awards Winner Best Marketing Campaign on a Budget CHALLENGE In 2021, Foster Farms wanted to increase household penetration of its crispy chicken wings and tenders products across the US, in hopes that investment in the Take Out brand would…
Client: New Friends New Friends of Florence and Coos Bay, Oregon are senior living facilities specializing in providing expert memory care specifically for those that have Medicaid. Challenge In the business of memory care facilities that accept Medicaid, the one’s that are profitable have occupancy rates tipping towards 100%. So, when a group of investors…
Client: Evivo The first and only clinically-proven probiotic for babies. Challenge Evivo is a clinically-proven probiotic uniquely designed for babies. Born from over a decade of research at the University of California Davis, probiotics for babies and the importance of baby gut health was relatively unknown. And this was the perfect challenge for an influencer…
Client: HCP The first and only clinically proven probiotic for babies. Challenge How to reach health care providers for crucial hospital conversations during a pandemic Evivo infant probiotics provide protective and even lifesaving benefits to the tiniest neonates in the NICU. Neonatologists and neonatal nurses aren’t able to step away for hallway conversations, so communications…
Client: Foster Farms Launching a New Brand into a Crowded Retail Category 2021 Pro Awards Silver Winner Best Use of Shopper Marketing 2021 Pro Awards Bronze Winner Best Integrated Campaign Marketing Campaign of the Year – Packaged Food Communications Campaign of the Year – Consumer Products Challenge New innovation in pizza and chicken products. In…
Client: Hard Night Good Morning Skincare inspired by nature, proven by science. Challenge The Hard Night Good Morning (HNGM) skin care brand was created by the Real Housewives of Dallas star D’Andra Simmons. The brand was originally owned by Ultimate Living, which was her mother’s brand of nutritional supplements. Ultimate Living was officially taken over…
Client: Daytrip Natural, premium CBD beverages that delight the senses and open the mind to new possibilities. Challenge Daytrip is a new CBD- Infused Sparkling Water Brand that launched in Summer 2019. E29 was hired by Daytrip to launch the brand and ensure Daytrip gained broad scale awareness quickly, as this was paramount to early…
Client: Evivo The first and only clinically-proven probiotic for babies. Challenge Having been in market for just six months, Evivo baby probiotic uncovered an insight. First and second-time moms responded very differently to the brand. Those with experience were receptive to the symptomatic relief a baby probiotic can provide. First-time moms found mentioning symptomatic conditions…
Client: Evivo The first and only clinically-proven probiotic for babies. Challenge Create a proxy for a medical device not yet commercially available. Evolve BioSystems developed the first-ever rapid response prototype test for measuring levels of Bifidobacterium (good bacteria) in baby’s gut microbiome. Once commercially available, the test would serve as proof that baby suffers from…
Client: Evolve Solving dysbiosis of the newborn gut microbiome. CHALLENGE Evolve BioSystems launched in 2017 with a primary objective of building awareness for the Evolve brand and positioning the company as an industry leader in the science of the gut microbiome. Moving into FY ’18/19, the primary objective for Evolve shifted to focus on driving…
